Verkkothe current state of the real estate industry presents both challenges and opportunities for renters. Rising rental costs, shifting market. Verkkosince 2019, the share of renters searching on mobile apps has increased 17 percentage points. To reach a growing online audience, make sure. Verkkothe aspect of rent affordability remains a vital concern. In october 2023, the most recent data available, the median household would have to allocate. Verkkowhy have rents been rising? • rapid increase in renters • millennials are renting longer • inventory is tight and it is harder to find a home, delaying homeownership